Cuban authorities have announced their intention to relaunch a series of specialized trade fairs for a range of sectors such as food, security and the hotel industry.

Accompanied by Miguel Serrano and Claire Gracia, representatives from Fira Barcelona, Spain, the director of the exhibition center Pabexpo, Luís Gutiérrez discussed the subject with the press. In statements made during this encounter at the headquarters of the Chamber of Commerce of the Republic of Cuba in Havana, Gutierrez announced an alliance between Pabexpo and Fira Barcelona for the organization of three events during 2016 and one the following year.

Cuban authorities have announced their intention to relaunch a series of specialized trade fairs for a range of sectors such as food, security and the hotel industry.The executives announced that during 2016 Pabexpo, situated in the Cuban capital, would host HostelCuba (May 17- 19), the Cuban Food Fair (July 5-7) and Securtec Cuba (September 13-15).

They also announced that from February 7-9, Pacgraf Cuba, dedicated to graphic art and packaging would be held at the same center.

The director of the exhibition center explained that they had previously organized similar fairs, such as Tecnotur, dedicated to tourism technology, but these had been discontinued for a variety of reasons.

He added that the idea now was to resume the promotion of such specialized fairs, aimed at the corporate sector in order to facilitate exchanges that strengthen trade.

With a site measuring 8,000 square meters, Pabexpo, one of Havana’s most important exhibition centers, enjoys global recognition.

The Fira representatives explained that the Barcelona fair, led by the president of Spain’s Chamber of Commerce, Josep Bonet, comprised 400,000 square meters of exhibition space in two compounds.

They added that Fira organizes 80 fairs per year, 15 of which rank amongst the world’s most important, demonstrated for example by the participation of 140,000 professionals in the food fair that occupied 100,000 square meters and attracted 1,100 exhibitors from 75 nations.

The organizers predict that the Cuban Food Fair in Pabexbo this year will bring together representations of a broad range of products of interest to both the tourism sector and to the everyday consumer such as water, soft drinks, beers, grape juices, ciders, wines, spirits, jellies, jams, meat, dairy products, seafood, frozen products, sweets and oils.

There is a year-on-year growth in the interest of companies in expanding their ties to Cuba and the organization of fairs, workshops and seminars are of critical importance in this regard.

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